In 2024, we launched ACEDYE.

The reason behind ACE:

ACEDYE is more than a hair color — it’s a breakthrough in self-care for the modern man. Engineered with state-of-the-art technology, our dual valve aerosol canister delivers a flawless fusion of color and care in one effortless press of the button. In just 5-10 minutes, ACEDYE delivers color with the grace of precision — no mixing, no mess. In minutes, dull fades to bold, and tired strands are revived with oils that nourish as they transform. It’s not just hair color — it’s confidence in a can, a quiet revolution for men & women who move fast, think sharp, and show up ready.